Writing for Children

Writing for Children

Are you thinking about writing a children’s picture book? Writing a story for a younger audience can be a lot of fun once you get the hang of it. You will want to pick a subject that is not difficult for a child to understand. Put yourself in the child’s shoes. Think about what your potential reader’s likes or dislikes might be.

Do you know someone who has a young child? Once your story is written, ask the parent to read it out loud to their child. Ask the parent and the child questions such as:

  • Did you like my story?
  • Do the characters make sense?
  • Is there something else I should add to the story?
  • Should I take out this part?
  • Do you understand the plot?
  • How can I make the story better?

Getting advice from parents and your target audience will help you decide how to continue with your manuscript. Making your story appeal to a younger audience takes a lot of time and patience.

Should I self-publish my children’s picture book?

That depends. Before jumping too quickly into either the self-publishing or the traditional publishing routes, do some research. Look at the different options. Think about the pros and cons. If you decide to go down the traditional publishing route, be prepared for rejection letters.

Some publishers require writers to go to a literary agent before sending something directly to them. If you do decide to pitch a query letter and a pitch package to a literary agent, make sure that the literary agent accepts new writers and pay close attention to the literary agent’s guidelines.

Get advice from both self-published and traditionally published authors. Ask them what their experience is with self-publishing or traditional publishing. If an author has a good experience with a literary agent, they might recommend their agent to a new writer.

A word of warning

Don’t be surprised if the literary agent still rejects you after they look at your work.

Last advice

Pray about these options. Ask God to give you wisdom about whom you should submit your story to.

Copyright 2023 Angela Lano

Three Different Types of Editing (and why the title “Editor” is confusing!)

 

“I sent it to an editor and it came back with so many errors!” 

“My beta readers said I really need an editor, but I had it proofread,
so I don’t understand what they mean!”

“My manuscript is completely finished and now
I just have to get it into the hands of an editor who will publish it!”


Maybe you’ve heard writer-friends say things like the above? If you’re thinking that it sounds like these hypothetical authors all have different concepts of what an
editor is and does, you’re spot on, and if you are new to writing and publishing, it can be very confusing! Before I started working at a literary agency, I worked for an editing and design company, helping authors take the necessary steps to self-publish or find a publisher for their books. I received emails all day long from people who needed help sorting through their editing options.

I’m going to outline the primary types of editing for you below, but if you’d rather listen to me speak on this subject than read about it, you can also find a loose reproduction of the text here on my YouTube channel, The Book Barr.

THREE TYPES OF EDITING

  1.       Developmental Editing

Most manuscripts need to start here. Developmental editing can be formally done by an industry professional or informally by a critique group or beta readers. This type of editing looks at the big picture — plotting, organization, pacing, dialogue, character development, worldbuilding, etc.

Both fiction and non-fiction authors need developmental work, and they need it long before they are ready to move on to the other types of editing that focus on more minute details like spelling and grammar. So much can change in a manuscript during developmental editing! The goal is to take a step back and look at the work as objectively as possible to increase readability and maximize impact.

People often assume that when you “hire an editor,” you’ll get both high and low-level help, but commonly, you’ll find editors gifted in one or the other, but not both, types of editing. Most of us are either concept people or detail people, right-brain or left-brain thinkers, highly creative or highly meticulous. Editors are no different. I’m sure you can think through the wide range of personalities and giftings God has given us and see why some people are going to lean more toward proficiency in developmental editing than what comes next, which is…

  1.       Line Editing

This kind of editing is also sometimes called copyediting, though there are subtle differences between the two. Because these terms are used interchangeably, it’s very important to determine what exactly you’re paying for when you hire any editor.

Line editing looks at grammar and syntax, line-by-line. A line editor looks at each word used and whether it conveys the intended meaning, is redundant, or sometimes even whether or not it’s offensive or archaic. A line editor may make suggestions about the paragraph-level organization, but not usually on issues that span the whole chapter or manuscript.

If a line-level editor makes a distinction between line editing and copyediting, what they usually mean is that copyediting is where very specific mechanical rules are examined. This is especially important in non-fiction when academic style guides like MLA or the Chicago Manual of Style are used. Fiction authors have a lot more leeway, and a line editor will be the one to make sure house-style (the preferences of a particular publishing house) is followed and grammar rules are consistent—whether or not to use an Oxford comma, for instance. (The answer is yes, by the way.)

  1.       Proofreading

Proofreading is the very last (and usually the cheapest) step. A manuscript should be as “done” as an author can get it before it goes to proofreading. Proofreaders look for misspellings, repeated words, missing words, incorrect punctuation, and other things that are easy to pass over when you’ve read something many times.

Proofreading is not the discount version of line editing. Proofreaders can get justifiably frustrated when they are paid a lower rate to clean up a very messy manuscript. Most of us in this industry love words, and no one wants to see a book go out into the world unpolished. So be kind and hire the right kind of editor to ensure they are getting paid to do the job they signed up for.

PUBLISHING HOUSE EDITORS, BETA READERS, AND BEYOND

To further add to the confusion, the primary contact for authors at a publishing house is also called an Editor. These are not freelancers that you hire, though they may be talented as developmental or line editors and may even do some of that work on the side. These Editors are the professionals who see books through from acquisition to publication. They are the ones you have to impress with your polished manuscript – which very well may mean you need to hire an editor before you can approach an Editor (capitalization is mine, but useful for thinking about these roles).

And as I touched on before, there are other ways to approach editing. You may have a group of writer friends read and give you feedback or hire someone for a brief manuscript critique. Your literary agent (I wrote a post about who needs one here) may also act as an editor to get your project as ready as possible to land that book deal.

Writing is usually done in solitude, but really good writing almost always involves a team. Don’t be afraid to add editors to your roster!

 

Copyright 2022, Anjanette Barr

From the President’s Desk – Mediocrity

Copyright Ellen Gable Hrkach

Copyright Ellen Gable Hrkach

“Do not be satisfied with mediocrity.” St. John Paul II

Any person who settles for mediocrity in terms of his or her spiritual life is setting himself up for failure.  Reaching high for the virtues and striving for perfection isn’t always easy, but it’s always worthwhile.  None of us will ever be perfect, but we must try.  Most of us will fall short frequently, but as Catholics, we’re blessed to have the Sacrament of Reconciliation to give us the grace to be better people.

Authors who settle for mediocrity with regard to their writing are also setting themselves up for failure.  Articles and books that have not been professionally edited will frustrate readers. These authors can become known for their mediocre writing, and readers may not return for more.  If you’re posting to a blog, ask a writer friend to be your second pair of eyes. If you’re traditionally publishing a book, your assigned editor will help make your book as professional as possible. If you are self-publishing, please hire experienced and professional editors to edit your book. Most importantly, humbly consider any and all suggestions from your editor.

Don’t settle for mediocrity in either your spiritual life or your writing life. Strive to be the best you can be!

Special thanks to CWG member Allison Gingras for featuring my third novel, Stealing Jenny, during her radio show, A Seeking Heart, this week!  Check out a few of the shows here:
http://www.realliferadio.com/a-seeking-heart-with-allison-gingras.html

And, today, I’ll be live on A Seeking Heart from 10:00 until 10:45.  Listen live here at this link: http://www.realliferadio.com/a-seeking-heart-with-allison-gingras.html

If you’d like to call while we’re on the air, here’s the number: Call 1-855-949-1380

CWG News:
We  have an upcoming live conference in July in Somerset, NJ (July 22-24) and registration is now open.

The Catholic Writers Retreat is taking place in late October.  Your Word is my Delight takes place October 25-29, 2015 at the St. Francis Retreat Center, 703 E. Main Street, DeWitt, Michigan 48820. Register on line at here at this link, Click on Other Offerings, or call 866-669-8321. $490 for five days.

As always, if you have any questions, comments or concerns, please do not hesitate to email me: president (at) catholicwritersguild (dot) (com)

In Jesus and Mary,

Ellen Gable Hrkach

From the President’s Desk – The Importance of Being Needed

Photo credit: Gustavo Kralj/DWF Conference/Gaudiumpress Images

Photo credit: Gustavo Kralj/DWF Conference/Gaudiumpress Images

“I guess being needed is almost as good as being loved. Maybe better.” Betty Smith, “A Tree Grows in Brooklyn”

It’s been a busy – and overwhelming –  two weeks. I attended and spoke to a group of women at the Dynamic Women of Faith Conference in Toronto a few weeks ago (photo above), finished three different editing projects and currently in the process of completing five others.  I finished two writing projects. I’m reading submissions, negotiating two contracts for my publishing company and coaching three authors in their self-publishing journeys. For the Guild, I am answering daily emails (sometimes up to 25-35), working on updating membership, welcoming new members, helping to organize the upcoming live conference and assisting with a variety of other committees. My husband and I teach NFP and will be speaking to a group of engaged couples this weekend at our diocesan marriage preparation course. This is all in addition to my duties as a wife and mother.  My daily “to do” list is so long that I rarely complete everything. Given how overwhelmingly busy I’ve been, I’m greatly anticipating the quiet solemnity of Holy Week and the joy of Easter Weekend.

The other day, I happened to mention to an elderly friend of mine in an email that I was overwhelmed.  She has no family, no relatives left. She wrote: “This may sound unsympathetic, though I hope not. Be grateful for them. It means you are needed and wanted. Yesterday, I had the unusual circumstance of being needed four times, three for counseling and one for an errand. I went to bed very thankful. The two young persons whom I counseled rather intensively will grow up and grow away from any need of me, and it’s likely I’ll never see them thereafter. (Though they might deny that if asked, experience tells me it is so. And I must be glad it is so.) Yet, for now, for today, I fill a need–and how wonderful that is. Not because I “should” be glad, but because I know from direct experience what it’s like to be unwanted, unneeded. There are few feelings worse than being superfluous, a burden at best. It’s a feeling that people who have no family know, especially after retirement.”

Wow.  My friend’s comments put the busyness into perspective for me. I am needed, not only by my family, but by the Guild and my clients, by the women who listened to my talk. Being needed is a wonderful feeling, even if it is overwhelming at times.

Look again at the photo above. (This crowd represents less than half the number of CWG members). We currently have just over 600 members and yet less than three percent of our members step forward to volunteer. Do you want to feel needed? Remember…”being needed is almost as good as being loved.” Please consider volunteering for one of these essential positions!

CALA coordinator (Catholic Arts and Letter Award)
This is an awards contest held every other year.
Duties: Email judges in September to find out if they will judge another year and find new judges if necessary
Email all SoA FICTION recipients (email addresses will be provided) to invite them to submit their SoA books that were published in the two preceding years to the contest before January 31 of the award year
Mail books to judges
Send judging forms by email to judges
Follow up with judges
Collect forms and tally results

Publicity Coordinator
Write press releases and coordinator the Guild’s Social Media presence

Our live conference is approaching.  It will be held July 22-24, 2015 in Somerset, New Jersey. For more information or to register, here is the link:
www.catholicwritersconference.com

Or if you’re looking for something quieter, our Catholic Writers Retreat will be held Octber 25-29, 2015 at the St. Francis Retreat Center in Dewitt, Michigan. For registration, click on this link:
https://adobeformscentral.com/?f=eKwj2NrM6vzT*Beln09Jpg#

If you have any questions, concerns or comments, please feel free to contact me: president(at)catholicwritersguild(dot)(com). (I won’t be answering emails during the Easter Triduum, but will respond by Easter Monday).

Wishing you all a blessed Holy Week,

In Jesus and Mary,

Ellen Gable Hrkach
President, Catholic Writers Guild

From the President’s Desk – Failure Leads to Success

iStock_000017739645XSmall“Has it ever occurred to you that a life without failure is a dead life? Because you learn by failing. If you don’t try things, you’ll never learn anything. You’ll never accomplish anything.” Catherine Doherty, Foundress of Madonna House

Thomas Edison tried and failed on hundreds of attempts to create an electric light. Without failing, he would never have succeeded.

When it comes to writing, failure is necessary to succeed. I took writing courses in college, and I was a court reporter for many years, but I had no experience writing fiction, aside from the creative writing exercises in college. It should come as no surprise that when I first started writing fiction 14 years ago, I had no idea what I was doing. I just sat down and wrote. I remember thinking, This isn’t so hard. When I asked my husband to read part of my work in progress, he said, rather bluntly, “You’re not going to let anyone read this, are you?” I was crushed and felt like a failure but, in retrospect, my husband was absolutely right. That first attempt was terrible. So I trashed that manuscript, bought a few books on writing fiction, outlined the story, wrote character studies, then waited until summer so I could have uninterrupted writing time (I was homeschooling my five boys at the time). I went to adoration on the days I was writing and took my time drafting the novel.

Four months later, I shared it with my spiritual director and a few close friends. They gave me some helpful feedback. Later, I hired an editor (thinking she was a copy-editor, but she was actually a developmental editor). She eventually offered me a nine-page critique: half a paragraph on what was good with the manuscript and eight and three-quarters pages on what was in desperate need of improvement. There was an edge to her tone and by the time I reached the end of the nine-page critique, I was in tears. I was convinced that I was a failure at writing novels.

My husband, seeing how upset I was, suggested that I put the critique away for a few days. Then he recommended that when the initial shock wore off, I should go back and try to humbly discern if there was any merit in the editor’s suggested changes. When I eventually stepped back and considered all the changes, I ended up agreeing with most of her suggested edits. It took another year, but when I finished implementing the changes and sent it back to the same editor, she praised the manuscript and my edits and encouraged me to keep writing.

I learned a lot from that first experience with an editor. I learned that I need to be humble in accepting criticism. I learned that I need to have a thick skin when someone criticizes my writing. I learned that I will not agree with every piece of criticism. I learned that the editor is not paid to make me feel good, she is being paid to make my manuscript better. Although I initially felt like a failure, these are things I never would have learned without “failing” in the first several attempts at writing fiction.

A few months after that first book was published, the acquisitions editor of a Catholic publishing company read it. I received an email from her asking if I’d like to have a critique of the book. “Sure,” I said, confident that she wouldn’t have much to say, given all the feedback I had from a professional editor and friends. Instead, she shared with me that the book suffered greatly from “telling and not showing.” She advised me to write future manuscripts like they were a play and describe everything that was happening rather than telling the reader. Rather than “He was sad,” say, “His shoulders slumped and his eyes stared at the ground.” She gave me a few other pointers, then encouraged me to keep writing Catholic fiction.

Again, I felt like a failure. However, after humbling stepping back and reading the critique from this editor, I realized that she was right and I began changing the way I wrote.

My next book went on to win the Gold medal in the 2010 IPPY Awards for Religious Fiction, the first Catholic novel to win this award. All of my novels have been on bestsellers lists (Stealing Jenny, my third novel, was #1 in its category for 180 days of 2012). My newest book, A Subtle Grace, has been in the top 30 of Christian Historical Fiction and Christian Historical Romance for over a month and was in the top ten of six categories for two weeks. As of today’s date, the combined downloads of all my novels have just topped 585,000. Many look at those numbers and see “success.” However, without the previous “failures,” I would never have seen this “success.” And I am now also a busy fiction developmental editor and book coach.

For those of you who are still working on novels or non-fiction books, don’t give up! Don’t be afraid to “fail.” Failure can certainly lead to success.

One way to increase your chances of success is to become more active in the Guild (there are many resources within CWG), get to know your fellow CWG members and/or volunteer with the Guild. We could use volunteers for two committees: The Catholic Arts and Letter (CALA) Committee and the Membership Committee are in need of volunteers. If you’re interested, please contact me: president(at)catholicwritersguild(dot)(com).

We have new chairpersons for the CWG Blog: Kathryn Cunningham and Dennis McGeehan. Thank you, Kathryn and Dennis, for stepping forward! Special thanks to Jen Fitz, who was blog chairperson for many years!

Catholic Writers Conference Live: Registration is open for the Catholic Writers Conference Live, to be held July 22-24 in Somerset, NJ. Please consider joining us. There’s much to be learned from our varied speakers. And you will probably enjoy networking and fellowship with other Catholic writers, along with Daily Mass, Rosary and Confession.

Catholic Writers Retreat! Mark your calendars! CWG writing retreat coming soon! Prayer, reflection, writing, critique. What more could a Catholic want in a writing retreat? Oct 25-29 in DeWitt, MI.

As always, if you have any comments, questions or concerns, feel free to email me: president (at) catholicwritersguild (dot) (com).

In Jesus and Mary,

Ellen Gable Hrkach
President, Catholic Writers Guild

(Image purchased from iStock)

10 Steps to Indie Publishing

Printing pressThese are the best of times for authors—and possibly the worst of times! The changes in the publishing industry over the past five years are nearly as significant as the advent of the internet. In fact, the two developments are intertwined and build on each other.

We all know traditional publishing has undergone tremendous upheaval. It’s still difficult to find an agent. Same goes for a publishing home, doubly so when entire houses fold or get bought out by another entity. Authors are taking to the waters of Amazon and related ponds by the droves, flooding the markets with their manuscripts.

What are some advantages to independently publishing your work? Total control is the one most often mentioned. You work directly with a cover artist to produce the best one for your story. You can replace it if you decide it’s not working. You can set your pricing, then change it at a moment’s notice if needed.

Total control is also the disadvantage to indie publishing. Marketing is incumbent upon you, no one else. Make no mistake: this is a big responsibility.

Given this environment, if you are interested but have yet to dip a toe into the pool, how do you go about what has become known as indie publishing?

1. Know your goals. Do you want to get something in print form for family and friends? Skip down to items 4 through 7 and ignore the rest. Do you want to reach readers who don’t personally know you? Start here and slog through every step listed.

2. Hone your craft. Write the best book possible, run it by critique groups and/or beta readers and/or enter it in contests to get unbiased feedback. Then hire an editor and revise. Yes, this will cost money. Yes, you must do it. Do not fall prey to the delusion that your book is the best one on the planet or the only one not in need of professional editing. It’s not. You can always make it better. Believe me, if your critique partners/beta readers/editors say it needs work, it does. Fix it. If you don’t, the whole world will be privy to the lashing you will get from Amazon and Goodreads reviewers. So make it the best possible book before you put it out there. At least no one will be able to say “poorly written/edited!”

3. Buy books on the process. Let’s Get Digital and Let’s Get Visible  by David Gaughran are great resources, they are cheap, and they are fairly up to date. He is a proponent of the Amazon-only model. If you are comfortable with reading advice by savvy romance writers, The Naked Truth About Self-Publishing by The Indie Voice is another great resource.  This group is a proponent of getting your work out to every venue possible; why limit yourself to one vendor? These three books come to less than $15 and lay an excellent foundation for understanding the nuts and bolts of self-publishing.

4. Explore publishing options. Amazon’s self-pub arms are KDP for ebooks, Create Space  or print on demand, and ACX for audio books. Ingram Spark is another option. Barnes & Noble, Apple, and Kobo have platforms for uploading books; I have not gotten that far and do not have information to share. I’m sure others can contribute to the conversation here!

5. Utilize the tutorials on each publishing site. They provide a wealth of information. My experience with customer service on each site has been exceptional. If your budget allows for additional services, pretty much anything you need is available .

6. Remember that nothing is set in stone. If you make a mistake, all you usually have to do is replace the file. For ebooks on KDP, the old one will still be available for sale until the new one goes live. With Create Space, the title will not be available during the changeover, typically twelve hours or so. That said, some mistakes require taking the book down and reissuing it. Call customer service if it looks like something you can’t address on your own.

7. Mistakes: You will make them. The earth will not stop rotating. You will fix them. A week later, you will probably have forgotten the details. Moral: Be nice to yourself when you demonstrate your humanity. Even better, laugh!

8. Connect with your writing community. Ask for help, share insights, cheer each other on, and promote each other’s work. There are enough readers out there for all books. Amazon gave a presentation at a conference I attended recently. Their statistics show a dramatic rise in books sold since the ebook became widely available. More titles, more sales. Readers are voracious. There is enough success to go around; it’s not a finite quantity.

9. Adapt. There is no right way or wrong way to do this. The only given is the quality of the product you put out. Beyond that, much of the process for individual books is trial and error. Try something and see if it works. If not, try something else. Be persistent. Realize that marketing is part of the authorial journey these days, whether you are traditionally or independently published.

10. Remember this is a business for the long haul. It may take years to build a following. Meanwhile, keep improving your craft and writing new content. That is the one action you can take to improve visibility of your books, and visibility translates to sales. Continue to interact with readers, either online or in person, so they remember you and look for your books as you write them.

Questions? Discussion? How about suggestions of books or other resources you’ve found? Please share!

From the President’s Desk: NFP Week and Catholic Writers Conference Live

James and I teaching an online (virtual) NFP class

James and I teaching an online (virtual) NFP class

In case you didn’t know, we are coming to the end of NFP Awareness Week.

Before I became President of the Guild…even before I started my writing career, I taught Natural Family Planning (NFP). This year, my husband and I will mark our 30th year teaching NFP. My passion for promoting Natural Family Planning and Saint John Paul II’s Theology of the Body is what prompted me to start writing fiction. Since this is NFP Awareness Week, I’d like to first share a few of my NFP-themed blog posts from this week:

Theology of the Body in a Nutshell

The Spiritual Works of Mercy – TOB Style

Theology of the Body Fiction

When I self-published my first book nine years ago, I joined a local (secular) writers’ group. At the first meeting, they asked me to introduce myself and when I said I had five children, I heard a few gasps and perhaps a scoff. Someone said, “With five kids, where did you find time to write a novel?” I remember thinking, “Five kids isn’t all that many.” It wasn’t that they weren’t welcoming; they were nice enough, but I had little in common with the members. I attended a few more meetings, but eventually decided to stop going.

Soon after, I found a Yahoo group called “Catholic Writers Online.” I looked forward to the posts of fellow members, but rarely posted anything. A few years later, some of the Catholic Writers Online members started a group called the Catholic Writers Guild. Knowing they were “faithful to the magisterium,” and knowing I wanted more interaction than daily emails, I joined the Guild in early 2008 and I really felt like I had “come home.” These were writers with whom I shared a common faith and common goals. There were online conferences and in 2009, the first live conference.

The (Sixth) Catholic Writers Conference Live is just around the corner. I’m looking forward to meeting, networking and just chatting with other Catholic writers next week in Schaumburg. If you’re attending, please come and introduce yourself to me (I’ll be the short one giving orders). If you’re not attending, please pray for a successful, safe conference.

With Karina during our book signing. 2009 Trade Show/Conference

With Karina during our book signing. 2009 Trade Show/Conference

As always, please let me know if you have any questions, comments and/or concerns: president(at)catholicwritersguild.com

Ellen Gable Hrkach
President, CWG

Cheerleading! Mutually Beneficial Author Support

Cheerleaders Doing Routine --- Image by © Royalty-Free/CorbisThere are a lot of us out there. Authors. With great books to share. Too often, though, we feel alone in our endeavors, trying to get readers to notice us in the roiling sea of other great books. This is a great time to be a writer! It’s more possible than it has ever been to publish a book. But that means that all sorts of other people are doing the same.

Whether you are independently publishing your work, under contract with a traditional publisher, or working with a small, online press, the business of marketing one’s work falls more and more upon the shoulders of the author. “But I just want to write,” you say. Hey, I’m with you. Me, too. But that’s  not our reality anymore.

How do we get “out there” where someone might notice?

First, write a quality book, no matter the genre. If you’re publishing independently, surround yourself with an expert team of editors, formatters, and cover artists. First impressions matter. Don’t give the reader a reason to skip past your book; give them a reason to stop and look at it, really look at it. Hopefully, they’ll be intrigued enough to click the ‘buy’ button.

Then, the meat of this post: Network. Before you ask people to spread the news about your book, make sure you’ve nurtured relationships with them, and have crowed about their successes. You can do this well before you are ready to publish your own work; in fact, that’s the best time to create these relationships. Have you gone to Catholic Writers Conference Live? Or participated in the online CWG conference? How about the Writing Retreat? Or any other writing focused activities? What about the CWG Facebook page? Have you interacted with other writers in any of those venues? I hope so, because that’s crucial for the next step, which is:

Celebrate with them! Post their new releases or awards on your Facebook page. Use your blog or Twitter to let your followers know there’s something available that’s worth their time. If you’re on Twitter, find and follow some entities that reflect your interests; they may reTweet for you and expand your reach.

Buy and read your friends’ books, and then review them on Amazon and Goodreads. *Caveat: Always say something nice, or don’t post a review. This does not mean you can’t be honest, but be honest in a kind manner. Personally, I never give a review with less than four stars, and even if I didn’t like everything about the book, I focus on what I loved about the book—or, if it’s in a genre that’s not  my favorite, focus on what readers of that specific type of book will enjoy about this particular one.

Here’s an example of how this might work. A few weeks ago, Erin McCole Cupp contacted me because I’d done a cover reveal on my upcoming release, Hijacked, on CWG’s Facebook page. Would I like to trade read and reviews with her? She’d recently published Don’t You Forget About Me, a cozy mystery. I said yes, and posted reviews on Amazon and Goodreads. She upped the ante and asked me to be an interviewee on her blog the week my book comes out. I said yes (!), and then tagged  her on a My Writing Process blog tour/relay. With any luck, some of my readers will be interested in her work and some of hers readers, in mine. That’s just with two authors! Imagine what can happen when more get in on the fun!

(And did you notice what I just did? I linked Erin’s website and the Amazon link to buy her book to this post. I purposely do this for everyone I mention on both my CWG and personal blogs. What goes around comes around…)

Join writing organizations and establish relationships with authors you respect. Be a cheerleader for them, and hope they’ll return the favor when it’s your turn. Yes, it’s time consuming, but it is well worth the effort—not just because they’re going to help you sell books, but because they are wonderful people and their friendships enrich your life.

Are you feeling a little less alone now? I hope so! If you’ve had success in the arena of networking, please share your story! What are the elements that contribute to that success?

 

Which way???

Did you go to Catholic Writers Conference Live? Or perhaps you’ve been lucky enough to attend another writers’ conference in the past few months. You’ve come home with a mind spinning with possibilities. Suddenly you have options, and choices to make. You’ve pitched a book (or two, or three), and hurriedly polished your work in order to send it to interested editors or agents.

Maybe you sense a sale in the offing. (Cue cheering crowds and confetti!)

Or…maybe not. Maybe your work straddles two genres, or maybe publishers are saying your story is unmarketable. Or worse, your genre is dead. Whatever the case, you’ve found no takers.

No need for discouragement – not in this day and age. Now you can publish your work by yourself. Five years ago, self-publishing was still new, and still carried a fair amount of risk. Print on demand (in its current form) didn’t exist, and an author basically had to commission a small print run out of their own pocket. Without the ability to market or access traditional booksellers, more than a few self-published authors ended up with a garage filled with thousands of unsold books – and a big hole in their coffers. Thanks to the explosion of e-books, authors of well-written fiction can now publish their own work.

Rather than go into the nuts and bolts of how to self-publish, let’s examine the pros and cons of taking on the venture.

At first blush, there is no con. After all, you just format and upload your work and wait for the money to roll in. Well, not so fast.

It boils down to: How much work are you willing to do, in order to succeed? And how do you define success? The answers to those two questions will drive your decision.

As a self-pubber, you are responsible for obtaining quality editing (yes, you must do this, and no, critique partners don’t count), formatting, cover design, obtaining ISBN numbers, finding out how to upload to the different platforms (Kindle, Nook, Smashwords, etc.) and then doing it, and promotion.

Some people relish the control they have over the process; others would rather poke their eye out than deal with all the details. As a self-pubber, you will create business relationships with cover designers, free-lance editors, and formatters. You will build an online presence and platform. This includes at least a website (complete with “buy” buttons) and an author Facebook page.

Marketing and promotion are essential. Getting your book noticed now that “everybody” is self-pubbing is not an easy task. Depending on your comfort level and ability to create and manipulate social media, you may face a steep learning curve – or pay experts to build and maintain your website, etc. Either way, it takes time and effort to market. *Note: Marketing and promotion are required of all authors nowadays, whether their route is via traditional publishers or self-publishing.

Sound like something you’d like to tackle? Then here are a couple of important things to keep in mind.

The most critical item in self-publishing is having a quality product. That means your book has to be the best it can possibly be. No ‘throwing it out there’ to see how it does. If the quality is mediocre, or worse, poor, you’ll generate bad reviews on Goodreads or Amazon. It is very difficult to entice people to try a subsequent work if the initial one was of poor quality.

The best way to ensure quality? Surround yourself with a superb team.

Before you jump into the self-pubbed fray, pay for a free-lance editor. At three to five hundred dollars, it’s a chunk of change, but every successful self-pubbed author I know views this step as vital. Read other people’s self-pubbed books, and when you find one that’s well-edited, contact the author to find out who they use. The best ones are booked a year or so out.

Find a great cover designer. Even in e-books, a sloppy or amateurish cover can kill sales. Same for formatting. Most readers will let an occasional error slide, but repeated errors are annoying.

Build a strong online network. Word of mouth still sells more than anything – but when your ‘word of mouth’ is a small group of authors with a similar readership and ten to twenty thousand Twitter followers each, ‘word of mouth’ takes on a whole new meaning. Too, there are Twitter accounts that exist solely to promote self-published works.

Other options are available if you choose to not take on the responsibility of self-publishing. Many smaller e-publishers are springing up to serve specific niches. You give up some of the profit in return for not having to go it alone. A ready-made team might be the perfect solution.

Or consider the hybrid route. Self-publish some work and seek traditional publication for others. Mix and match between larger and smaller houses.

Having a clear plan is essential. And since this is the Catholic Writers Guild, it is imperative to begin the discernment process with prayer. It’s crucial to align ourselves with God’s plan for us and our work. Sometimes an examination of conscience reveals that our ego or pride is driving our insistence on a particular path. Neither avoidance of rejection nor arrogance will serve us (or God) well.

What are your thoughts regarding self-publishing? Can you add some wisdom gleaned from your experience? What led you to take that path? And what have you found to be the most important elements for success?

 

 

Self-Publishing and the Personal Approach

2009 book signing, CMN, with Karina Fabian

Because self-published authors don’t have a publishing company to help them promote their books, it’s important to take the initiative in marketing. Even authors who have publishers must often do their own marketing. Connecting with your fans on a personal level is a great way to market your book. This can be done through attending conferences as well as interacting with them through your blog, Facebook, Twitter, Google Plus and Pinterest.

Face-to-face interaction, however, is one of the most effective ways to market your book. If you have the budget, time and freedom to do so, I highly recommend attending conferences as a vendor and/or book seller. Readers and potential customers appreciate the opportunity to speak with an author and to have their books signed by the author herself.

For the first six years of my career as an author, most of my book sales occurred at live conferences I attended as a vendor. (Now, Kindle sales account for 90 percent of my writing income). I typically attend two or three conferences a year. I normally sell anywhere from 30 to 100 books per conference (depending on the length and attendance of the conference.) For example, I have attended the Journey to the Father Youth Conference as a vendor every summer since 2005. The JTTF attendees, workers and volunteers know me and, most importantly, there are many at this conference who will not only buy anything I write, they will buy multiple copies.

Another way to keep things personal in marketing is to consistently reply to fan mail, comments on your blog, on Facebook, Twitter and other social networking. This develops a rapport with your readers and you can also make a lot of good friends too!

Participating in Skype and teleconference calls with book clubs are also a wonderful ways to connect with readers. I’ve participated in several Skype calls with readers and book clubs.

One last — and very important — approach: With the Catholic Writers Conference Live fast approaching, please consider attending and networking with other Catholic writers. If your book has the Seal of Approval, you can register to do a book signing at the Trade Show (see photo above), be interviewed by CMN for their author book trailers and possibly be interviewed on EWTN’s Bookmark.

Remember: connecting with your readers can help to promote your books to those readers who will return time and again to purchase your books.

copyright 2013 Ellen Gable Hrkach